The Story
TG’s Staff Writer has an Instagram obsession for Singer 911s. And pretty much anything that combines retro design with modern engineering. His dream road trip regularly flips between driving a Nissan GT-R in the Japanese mountains and taking a tatty VW split-screen camper around New Zealand. Here’s what’s happening:
The Suzuki Swift Sport is dead. Well, nearly. Ditto the Jimny – the commercial one you can still buy.
In other words, in a recent announcement, Suzuki UK said it was discontinuing those four cars by early 2025 or even sooner if stocks run out at dealerships. Why? To make way for shiny new electric Suzukis.
That is — “Suzuki will introduce its first fully electric car later next year followed by further EV models in the range through to 2030,” it said. “By early 2025, or sooner if dealer stock depletes, Swift Sport, Jimny LCV, Ignis and Swace will be discontinued from the model range.”.
To put it simply, the regular, non-commercial Jimny was discontinued a long time ago of course, but even so, the removal of this ‘light commercial vehicle’ still stings. Ditto the Swift Sport – not as Scrappy Doo as previous iterations, but it was still a small, punchy and fun-to-drive junior hot hatch.
Breaking this down, “The departure of these models will make room for EV and enable us to compete during a period where our sales ratio of hybrid versus EV products will drive our business,” said Dale Wyatt, Suzuki UK boss.
Now, “We’re exiting the ICE era with a focus on SUVs and new Swift, and then starting in the second half of 2025 we’ll begin a period of EV growth.”.
Why It Matters
This story resonates because it marks a notable moment for the industry. Industry watchers often read such moves as signals — for the general landscape this could suggest a shift toward a strategic recalibration.
CarMotion Daily’s Take
Our read: Celebrate Spain’s World Cup triumph with these nine Spanish sports cars - Top… is more than a headline — it indicates a deliberate move from the parties involved’s playbook. Watch the next 60 days for follow-through.
📝 Source & Copyright Notice
This story was first reported by TopGear. For the full article with original photography and complete coverage, visit the source: Read the full story at TopGear →