The Story

The range-topping SRT model is a tad cheaper than the off-road focused TRX, too, coming in at less than $100,000. Here’s what’s happening:

The range-topping SRT model is a tad cheaper than the off-road focused TRX, too, with a base price that lands under $100,000.

In other words, ramRam is set to revive the muscle truck segment with its new lineup of Rumble Bee offerings, which combine V-8 powertrains with road-oriented performance mods and a bespoke short cab/bed configuration. While fans have had no trouble getting exciting about these tire-killing trucks since their public debut, the automaker…

That is — the Ram 1500 Rumble Bee lineup begins with a 5.7-liter V-8-equipped model, which produces 395 hp at 5600 rpm and 410 lb-ft at 3950 rpm. The engine is purely a combustion unit, and is no longer supported by the e-torque mild hybrid setup. Regardless of powertrain selection, every Rumble Bee is backed by full-time active…

To put it simply, the Rumble Bee also adopts widebody front fenders and rear bedsides, which mirror the look of the off-road range-toppers. Bilstein shocks, a sports exhaust, and Brembo brakes help round out the standard Rumble Bee package. Pricing for said model is slated to start at $62,790, including destination.

Breaking this down, the next model up the ladder is the Rumble Bee 392, which swaps the 5.7-liter unit for an 6.4-liter “Apache” V-8 that provides 470 hp at 6000 rpm and 455 lb-ft torque at 4,200 rpm. Outside of the bigger motor, the package content for this model matches that of the entry-level Rumble Bee. You’ll have to pay up for that…

Now, of course, no Ram lineup would be complete without a Hellcat-powered machine at the top of the range. The Rumble Bee SRT adopts the familiar supercharged 6.2-liter V-8 engine, which produces a ludicrous 777 hp in its current trim. The suspension and wheels are shared with the 392 Track Pack, but the SRT adopts a beefed up 8HP95…

Why It Matters

This story resonates because it marks a notable moment for the industry. Industry watchers often read such moves as signals — for the general landscape this could suggest a shift toward a strategic recalibration.

Source: roadandtrack.com (original article)

CarMotion Daily’s Take

Our read: Ram’s 1500 Rumble Bee Lineup Starts at Just $62,790 is more than a headline — it indicates a deliberate move from the parties involved’s playbook. Watch the next 60 days for follow-through.


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Original Source:
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